News Insight: O2 puts millions of pounds into young people's ideas

15 March 2010 3 mins read Ross Watson Youth Work

O2 has launched a 5m programme called Think Big, offering grants to young people wanting to make a difference in their communities. Ross Watson explains how the scheme will work.

What is Think Big?

It is a corporate social responsibility programme with a difference. Funded by mobile phone company O2, it will put cash directly into the hands of young people to run projects in their local communities, allowing them to address issues on their doorsteps.

O2 has assigned the National Youth Agency (NYA) the job of co-ordinating the programme, while UK Youth will provide training and support to all involved.

How will it work?

The vision is for Think Big to run for at least three years, reaching 100,000 young people both through grants and the projects they fund. The £5m investment will be broken down into £2m for grants and £3m for training, development and support.

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