A skin cream advert used by the English Teacher Training Agency to encourage new recruits to the teaching profession provoked anger. You have to be pretty upset to get steamed up about an ad that says nice things about your profession. But some 15 people protested to the Advertising Standards Authority about what they saw as the failure to reflect the stress of the job.
The ad suggested that teaching was "better than any anti-ageing cream" for keeping people young. It was misleading, said complainants. One claimed the reverse was true. According to BBC Online, another believed there was no scientific evidence to back it up and believed the training agency was being "ludicrous".
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