So why was over half the front page of The Guardian last Tuesday taken up with a picture of a nibbled bar of chocolate? It was either a quiet news day or the nation's liberals are starting to get concerned about commercialism in education. The picture was part of a story hyping up controv-ersy over Cadbury's Get Active marketing campaign, which will provide sports equipment for schools in exchange for tokens collected from the company's chocolate brands.
Is that a bad thing? Not according to the Youth Sports Trust, which is helping to promote it. Nor indeed the Government, with sports minister Richard Caborn providing a supportive quote for the campaign's press release.
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