Young people are "fed up with being criminalised, the stories about hoodies and how kids bully, steal or even kill," according to Alice Barrett, St John Ambulance national cadet of the year. The 18-year-old wants to see young people appreciated and acknowledged for what they do, instead of stereotyped as good-for-nothings who hang around on the streets.
This is why St John Ambulance has come up with its first youth strategy. "We want to celebrate young people and the positive contribution they make to communities," says Wendy Human, the charity's youth development manager.
First youth strategy
The five-year strategy was launched at the City of London's Mansion House last November. St John Ambulance predicts that in order to implement the strategy, it will need half a million pounds for each of these. "We hope that most of this will come from donations," says Human.
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