
Appearances can be deceiving. The area served by Rise Children's Centres might include the picturesque town of Chippenham and some of Britain's most affluent villages, but it's a place where deprivation and wealth rub shoulders.
The town has areas of severe poverty and even in the richest villages there are easily overlooked pockets of need. Yet the three children's centres run by the Rise Trust for Wiltshire Council have a 100 per cent registration rate and almost every family engaged with them in the past year.
Achievements like that have earned the group an outstanding Ofsted grade and one that Rise Trust chief executive Pauline Monaghan says took lots of effort. "When we saw the targets in the new Ofsted framework, we began to go for high registration, not just in our super output areas, but everywhere," says Monaghan, who is also the manager for three centres.
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