Starting next month families in Blackpool will see the number of visits they get from health visitors rise from the statutory minimum of five to at least eight. It is the first time a town in England has committed to giving families more than the legal minimum of health visits.
The move is part of the £45m Blackpool Better Start programme, which seeks to boost the life chances of vulnerable under-fours in a town where around 30 per cent of children are born into poverty. A total of £1m of the overall programme fund has been set aside to transform the health visiting service.
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