The Football Foundation is providing £208,000 for the scheme and Nike has committed to providing basketball equipment.
The programme will target disengaged young people between the ages of 13 and 19, who are not already involved in youth clubs or similar initiatives, through outreach and detached youth work in the Selhurst and South Norwood areas of the London borough.
Local community venues will host classes including street dance, boxing, football, and basketball, and activities will take place in evenings and at weekends to encourage attendance. In the longer term the project will provide education and training opportunities for young people.
Gary Stannett, director of Positive Futures, said "the programme will focus on capacity building for individuals and the community".
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