Gimmicks, say critics, who look askance at such schemes for playing to children's baser instincts. Who cares? says Mick Waters, as long as they get results. Waters, is the man behind both schemes. And now, Manchester education authority, which he heads, is considering a Nectar-like loyalty card that will let pupils earn rewards for doing their homework, taking part in out-of-school activities and the like.
"Youngsters live in the real world these days," says Waters. "They think of it as an incentive, not a bribe. If we have to have a gimmick to get a child hooked on learning, it's worth it."
Register Now to Continue Reading
Thank you for visiting Children & Young People Now and making use of our archive of more than 60,000 expert features, topics hubs, case studies and policy updates. Why not register today and enjoy the following great benefits:
What's Included
-
Free access to 4 subscriber-only articles per month
-
Email newsletter providing advice and guidance across the sector
Already have an account? Sign in here
