We've just had these great big, bright yellow floor stickers slapped down in all our youth centres. You really can't miss them, especially since most of them are positioned about three feet inside the front door.
They're just like the ones in Tesco that tell you how much you could save on your car insurance. Except ours ask if you've slept with chlamydia.
The general idea is that to get our message across we have to keep finding innovative ways of communicating with young people. And our "floor talkers" - to give them their proper name - are a very different way of getting this sexual health message across. And so far, so good. Apparently, young people like them and, more importantly, they are proving a good talking point.
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