Fifty days before the sporting event kicks off, the Family and Parenting Institute said that large numbers of major employers are adopting flexible working practices during the London 2012 Games.
The charity believes the event offers the opportunity to drastically change family life in the UK, potentially creating a “watershed” moment for family-friendly working practices.
Dr Katherine Rake, chief executive of the Family and Parenting Institute, said: “Flexible working is a key aspect of ensuring London and other UK cities can host events successfully and maintain business-as-usual through the Olympics period.
“But beyond this, flexible working during the Olympics could usher in a revolution in terms of how we can balance our work and our family lives.
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