NCH, which had the biggest income of any children and young person’s charity in 2006/07, plans to relaunch as Action for Children. The move follows internal research that showed few members of the public knew about the charity despite its size.
The name change is being complemented by changes to improve the efficiency of the charity’s back office services and plans to increase its campaigning work.
Read more in this Wednesday’s issue of Children & Young People Now.
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