There is growing concern about the amount of alcohol young people are consuming and the effect it is having on their developing bodies. The government's chief medical officer, Sir Liam Donaldson, estimates that more than 300,000 11- to 15-year-olds drink each weekend, while nearly 10,000 children and young people are admitted to hospital every year for alcohol-related problems.
It's the role of the charity The Drinkaware Trust to promote responsible drinking. At the time of writing, the lead item featured on its website, www.drinkaware.co.uk, is a report on a joint investigation with The Guardian, entitled Alcohol and Young People: What's the Attraction? Included here are a number of short films by a round table of experts that look at issues such as parental attitudes, why young people drink and the role that youth workers and teachers play. Written research findings are also available. These will be useful if you intend to develop a strategy, while a variety of fact sheets and "ask an expert" and "did you know?" slots provide bite-sized information that can be used directly with young people.
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