Launching the Care Matters: Time for Change white paper in the heart of London's financial district was a clear signal of the changing attitudes to helping children in care.
According to the government, big business has a major role to play, not just in a financial sense, but also by offering expertise in areas such as mentoring.
The white paper says the government is aware of the work many major companies do with vulnerable children and young people in the community as part of their corporate social responsibility programmes. It wants to work with such companies to promote their involvement and get children in care participating in more leisure activities and employment schemes.
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