Inspirational, influential, innovative and imaginative are just some of the words appearing in job ads for directors of children's services.
It certainly sounds like a tough job, requiring someone of exceptional calibre, with the ability to lead and collaborate across many disciplines.
The potential to pioneer truly holistic services is bound to attract those keen to make their mark on children's services.
If the challenge of the job description isn't enough, there's the salary - ranging from 90,000 to 130,000 and estimated to be 10 to 20 per cent higher than that of traditional directors of social services or education - to entice applicants.
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