
A poll of 1,364 young people aged 16 to 21 found that 28 per cent thought social media was the best way to get campaigns heard, while 10 per cent opted for protesting in the streets.
Just one in five said they believed politicians could improve the country, although 45 per cent felt their generation could change things.
Terry Ryall, chief executive of vInspired, said: "Young people have always been at the forefront of social change. Their creativity, passion and energy is truly world-changing.
"Digital technology has made it easier than ever to harness all that energy to create positive change. Even elections are already being won and lost through the power of social media.
"We want young people to understand this power and learn to use it to do something about all the things they really care about."
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