Youth charity Rathbone started the pledge after research revealed that last year alone derogatory words such as "hoodies" and "feral" were used to describe teenagers more than 15,000 times by the media.
The charity chose the community of Wigan to pioneer the pledge as it said Lisa Nandy, one of the youngest MPs in the House of Commons, has done much to improve life for young people through her previous work with organisations such as The Children’s Society and her current campaigning on issues such as the abolition of the educational maintenance allowance.
Peter Gibson, a spokesman for Rathbone, added: "Wigan has a strong sense of community and a tradition for supporting family life and the vulnerable, in particular."
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