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Girl Guides to tackle inequality in social action campaign

Girl Guides across the country are set to take action to promote gender equality worldwide as part of a new advocacy and campaigning project.

The Girls in Action campaign, to be launched by Girlguiding tomorrow, will encourage the nation’s 500,000 Guides to speak up and take action to help girls at home and abroad.

The campaign will offer Guides of all ages the chance to get involved with several projects including writing welcoming postcards for recent immigrants, collecting girls’ hygiene items for the British Red Cross to distribute and calling on local services to raise awareness of violence against women.

Jo Hobbs, director of guiding services at Girlguiding, said the initiative is part of the youth movement’s efforts to step up its campaigning work.

“It’s a big deal for us because while there is a whole history of Guides engaging in social activities, it has often been about fundraising for other charities,” she said.

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