A particular target is TV and film makers to make them aware “of the consequences negative depictions of social workers can have” to ensure they are portrayed more accurately.
The promotional drive is being launched by Social Work England to coincide with its Social Work Week (18-22 March) programme of events to promote the role.
The social work regulator has published the results of a survey of attitudes of the role among more than 3,000 members of the public and around 100 social workers.
Social workers interviewed “believe their work is often misunderstood by broader society, which leads to the negative perception of social workers”.
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