
The recommendation follows a pilot project in Manchester that saw the National Youth Agency (NYA) work with Manchester City Council and the British Chamber of Commerce to foster links between local businesses and youth groups.
The report said that youth groups would be more successful at engaging with companies if they worked together to present a united case for support.
“Co-ordinating activity helps businesses to engage with the sector,” said the report. “‘One ask’ can be responded to with ‘one offer’, rather than a number of organisations making separate approaches that could be overwhelming, making saying no the easier option.”
It also said that youth organisations need to “be realistic” about what businesses can offer them, devote time to build relationships with companies and think about what they can offer the private sector.
“Make it easy for business to understand what you do for young people and to understand the value of supporting you,” the report advised youth organisations.
“Be prepared to demonstrate the impact your work has, and be able to identify the outcomes for young people.
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