Henry Winkler joined the Children’s Secretary Ed Balls and Sarah Brown, wife of the Prime Minister, at 10 Downing Street to launch the My Way campaign, which has been developed by children’s weekly newspaper First News.
The campaign, which will start in the 22 January issue of First News, sent to all schools throughout the UK, will aim to raise awareness of learning differences, improve attitudes towards children with SEN and inspire young people with SEN.
It will also encourage pupils to share their experiences of learning to develop greater understanding of the way in which different people learn.
The campaign will run until the end of the academic year and will culminate in a tour, which will involve Winkler visiting schools around the country.
Balls said the campaign would help improve the self-esteem of children with SEN. "Through highlighting positive role models and sharing good examples of teaching and learning this campaign will promote inclusion in the classroom and inspire young people to go on and achieve," he explained.
Winkler said: "Every child has greatness inside them. We need to help them to dig it out and give it to the world."
Winkler is dyslexic and struggled at school. His experiences inspired him to write children’s books that follow a character called Hank Zipzer, who also has SEN.
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