Every first infant formula on the market exceeds the value of the government’s Healthy Start allowance benefit – which aims to provide low income parents with vouchers for fruit, vegetables, milk and formula, according to the charity.
The allowance is set at £8.50 per week or £34 per month for those with children under the age of one, but the Food Foundation found that this fails to cover the cost of the cheapest formula available – Aldi’s own-brand formula, which is priced at £1.04 per 100 grams.
The research also found that retailers are charging different rates for the same brand of formula, despite being nutritionally equivalent, with Aptamil costing £1.68 per 100 grams at Iceland, but is sold for £1.99 per 100 grams by Co-op.
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