Best Practice

West Midlands councils’ films change script on fostering

A regional initiative that aims to boost foster carer recruitment has developed a new approach to attract applicants through a collaborative short film campaign.
‘Out There’ is about the positive difference fostering can make to everyone involved
‘Out There’ is about the positive difference fostering can make to everyone involved

Consortium of councils share costs of producing series of films to promote foster care

The films have proved so popular that number of councils involved has grown nearly three-fold

In Coventry, which started the initiative, film has helped boost foster carer recruitment

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The West Midlands Regional Fostering Recruitment Forum short film Out There, released in October 2021, highlights the ways fostering can make a difference to the lives of everyone involved, from the children and young people who live with foster carers, to those who come forward to care for them.

It is the fourth film produced by the forum following on from Giants (2017), There was a Boy (2018), and Truth be Told (2019). The first film was a joint-funded collaboration between 13 local authorities, but more councils have got onboard since then with 34 teaming up and contributing to the cost of the latest release in order to use it.

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